If you (just) believe it, CAN YOU achieve (all of) it?

I recently had the opportunity to perform at the Dallas Cowboys World Headquarters in Frisco Texas. Whether you’re a Dallas Cowboys fan is irrelevant to this blog, but understand, fan or foe, the DCWH is a facility that exceeds every standard of excellence. IT is AWESOME (not in the tubular or totally excellent kind of way…in the truly f’ing awe inspiring way).


Whether it’s the million dollar chandelier proudly poised above the main atrium, the five Vince Lombardi trophies, or Jerry Jones landing his personal Dallas Cowboys embroidered helicopter on the outdoor practice fields, the ultimate tone has been set at this world-class facility…go BIG, go AWEsome, or go home.


So, with such a great precedent being set by Jerry Jones and company, how does this effect you and me? Well, if you seek greatness, whether greatness to you is achieving top professional accolades or perhaps sought in a more personal arena, like being the best parent or partner you can be, please read on…if not, go home…


We’ve all heard the cliche ‘If You Can Believe It, You Can Achieve It’. I believe that is part of the picture of greatness, but not the complete picture.


First, you must understand that you deserve greatness. If you don’t feel you deserve greatness, well, I guess no further explanation is needed…

OKAY you yell, ‘I DESERVE GREATNESS’…congratulations, you have now graduated to the second step…B-E-L-I-E-V-I-N-G and visualizing greatness. We now start to mentally and emotionally create our perfect picture of greatness – we see it and we FEEL it. Maybe it’s driving (rather fast) down the road in your Porsche 911 Turbo S Cabriolet on a sunny day with beautiful blue skies and the warm wind on your face, maybe it’s holding a trophy with your name on it and ‘The Greatest’ or ‘The Best’ magnanimously etched into the polished gold leaf below your name, or it’s your child giving their gracious acceptance speech at the Oscars and recognizing your love and acceptance and crediting you as their hero. All of the sights, the smells, the emotion of that great moment…it moves us towards greatness.

BUT…


Just believing is NOT enough…between the BELIEVE and ACHIEVE is a lot of disciplined effort and excellent hard work. The stuff nobody sees. We must ACT, and act in a way that tirelessly promotes greatness. I think what we will find, and those who have experienced greatness know, is the greatness we aspire to ultimately permeates every part of our existence. We become great individuals – mind, body and soul – and are able to make amazing contributions to our family, our friends and our community. WE become the beacon in the night, WE become the warm smile and welcoming hug after a very long day, WE become the new standard of excellence…


be your own WORLD-class headquarters…go BIG, go AWEsome and be GREAT!